# MI MING MART (彌明生活百貨)

> Hong Kong's leading Clean Beauty retailer. Founded in 2009 by Erica Yuen.
> Curates cruelty-free, zero-harm beauty, skincare, health supplements, and
> lifestyle products from 46+ international brands. Publicly listed on HKEX (8473).
> 10 retail stores across Hong Kong plus online shop at mimingmart.com.

## About

- [About MI MING MART](https://www.mimingmart.com/about-us/): Company philosophy, founder story, three-pillar Clean Beauty standards (Zero Cruelty, Always Harmless, Product Integrity)
- [The Dirty List](https://www.mimingmart.com/the-dirty-list/): 17 categories of banned harmful ingredients with health impact explanations
- [Store Locations](https://www.mimingmart.com/store-location///): 10 retail stores across Hong Kong

## Shopping

- [Shop All Products](https://www.mimingmart.com/shop/): Full product catalog -- skincare, cosmetics, supplements, household
- [All Brands](https://www.mimingmart.com/all-brands/): 46 curated international Clean Beauty brands
- [FAQ](https://www.mimingmart.com/faq/): Shipping (free over HK ), payment, returns, Go Clean Club membership

## Clean Beauty Standards

- [The Dirty List](https://www.mimingmart.com/the-dirty-list/): Banned ingredients -- parabens, phthalates, SLS, chemical sunscreens, formaldehyde, triclosan, and 11 other categories
- [About Us - Three Pillars](https://www.mimingmart.com/about-us/): Zero Cruelty (no animal testing), Always Harmless (Dirty List compliance), Product Integrity (full disclosure + clinical evidence)

## Blog

- [MI MING MART Blog](https://www.mimingmart.com/blog/): Beauty tips, skincare science, product reviews by Erica Yuen