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INIKA Organic Serum Foundation

INIKA Organic Serum Foundation blends 39% certified organic skincare serum with micronised minerals, enriched with ceramides and baobab seed oil. Light-to-medium buildable coverage. Clinically proven to reduce wrinkle length by up to 48% and boost hydration by up to 31%. Available in 3 shades. Suitable for all skin types including sensitive skin. 100% natural, vegan, cruelty-free.

HK$585.00

INIKA Organic Serum Foundation

Does your skin feel dull and dry after a full day of makeup? INIKA Organic Serum Foundation is a next-generation foundation that fuses concentrated skincare serum with micronised mineral pigments — 39% certified organic. Enriched with skin-loving ceramides and baobab seed oil, it nourishes while you wear it, delivering a natural, healthy glow without the “mask effect” or oxidation common in traditional foundations.

The Serum Foundation Revolution — A New Standard in Skincare-Makeup Fusion

Traditional foundations rely on silicones and synthetic polymers for coverage, which can clog pores, cause dullness, and lead to creasing and dryness after just a few hours. For those who care about skin health, makeup should not work against your skincare. INIKA Organic Serum Foundation breaks this cycle by fusing skincare serum with foundation pigments.

The formula uses micronised mineral technology — titanium dioxide and zinc oxide ground to micron-level particles, suspended in a liquid skincare serum. These ultra-fine particles fill in skin texture for medium coverage that looks and feels like a second skin — zero cakiness, zero mask effect. Ceramides repair and maintain the skin’s natural barrier to lock in moisture, while baobab seed oil provides deep hydration and promotes collagen production, so your skin continues absorbing nourishing actives throughout the day.

Available in three shades (#Bold, #Brilliant, #Daring) to suit different skin tones. Silicone-free formula won’t oxidise or change colour — stays fresh even after sweating. Packaged in biodegradable PCR materials with 84% less virgin plastic. 100% natural, vegan-certified, cruelty-free, and pregnancy-safe. Made in Australia, 25ml.

📊 Clinical Results

  • Wrinkle Reduction: Clinically proven to reduce wrinkle length by up to 48%, depth by up to 26%, and width by up to 39%.
  • Hydration & Elasticity: Boosts skin hydration by up to 31% and elasticity by up to 29%.
  • Pore & Blemish Improvement: 87% visible improvement in pores and blemishes after use.
  • 39% Certified Organic: 100% natural ingredients, vegan-certified, cruelty-free.
Ingredients & Benefits
  • Ceramides:
    Repairs and maintains the skin’s natural barrier, locking in moisture and protecting against environmental damage. Long-lasting hydration keeps makeup crease-free all day.
  • Baobab Seed Extract:
    From the “Tree of Life” — baobab seed oil is rich in vitamin E and antioxidants, providing deep hydration while promoting collagen production for improved skin elasticity and repair. Lightweight and non-comedogenic.
  • Sunflower Seed Oil:
    Rich in vitamin E and omega fatty acids, it moisturises skin, reduces inflammation, and improves texture — gentle natural nourishment ideal for sensitive skin.
  • Micronised Titanium Dioxide:
    Provides physical sun protection. Micron-sized particles (not nano) won’t penetrate the skin, ensuring longer-lasting, natural-looking coverage that’s safe for pregnancy.
  • Natural Plant Oil Complex (Sweet Almond, Jojoba, Macadamia, Sweet Orange Peel):
    Rich in vitamin E and fatty acids, these skin-compatible oils work together to deliver lasting hydration, brightening, and antioxidant protection for a dewy, healthy base.
How to Use

For best results, use with INIKA Organic Matte or Luminous Primer. Can be mixed with oil-based serums, moisturisers, or your favourite primer for a sheer finish.

1

Shake & Dispense

Shake well before use. Dispense a few drops directly onto your face or INIKA Vegan Flat Top Kabuki Brush. The serum texture spreads beautifully — a few drops cover the entire face.
2

Blend

Blend in circular or gentle strokes with the brush. For extra coverage, add another drop where needed. You can also apply with a flat brush, then mist your face and press with a damp sponge for a flawless finish.
3

Set

Set with INIKA Organic Mineral Mattifying Powder around the eyes and lips to prevent creasing and extend wear time.
Caution
  • Keep out of reach of children.
  • Contains soy — not suitable for those with soy allergies.
  • Contains nuts (macadamia oil, sweet almond oil) — not suitable for those with nut allergies.
  • Discontinue use and consult a doctor if irritation occurs.
  • Safe during pregnancy and breastfeeding (consult your doctor if unsure).

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